Unisex sunglasses

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Gender-fluid designs and styles have become a catalyst in fashion, ushering in easy-breezy combinations and styles that suit men and women alike.

Sunglasses offer another area where you can try on trends, without committing to strong feminine or masculine details. Everyone needs a pair of sunglasses to protect themselves from UV rays, and now they feature just as much of a style statement as their effective protection.

Ray-Ban is one of the top-selling unisex brands, citing that less than 5% of their styles in sunglasses or eyeglasses are for either men or women. Aviators, Wayfarers, and Clubmasters… these timeless frames offer style for the masses.

Unisex sunglasses are often timeless as the classic shapes that suit men or women are the types of flattering styles to stick around. We’ve rounded up four popular unisex sunglass styles that flatter anyone and everyone to shop below.

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environment and eyesight

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Remember the classic song, When Smoke Gets In Your Eyes, by the Platters? While it’s true the occasional plume of smoke from a campfire wafting directly into your eyes never feels good, the discomfort is usually short-lived and typically relegated to minor irritation, stinging, and brief tearing up. 

Regardless, you never want to experience eye irritation from any outside, environmental factors – and there are certainly many more dangerous, damaging, and even surprising environmental factors than a puff of wood smoke to be aware of.

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depth perception

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Depth perception is the ability to see in three dimensions: length, width, and depth and to judge how far away the object is located. Depth perception is only possible when we have good binocular vision which means the effective use of both eyes to view the world.

Our eyes view an object from slightly different angles and our brain compares and processes the two sets of information to form a single image. When both eyes see clearly and the brain can process a single image effectively, it is called stereopsis. Stereopsis is not present at birth but develops at 3-6 months of age.

An eye doctor may use one of many tests to check your depth perception. The most common test is called a vectograph and uses polarized 3D glasses. You may be asked to point out which animals, circles or forms are coming out of the page towards you.

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Maui Jim sunglasses

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Maui Jim started in 1980 as a no-frills operation selling sunglasses on the beach in Lahaina, Hawaii. They had set up on the pool decks of the resorts in Maui, offering respite from the sun for all the vacationers who had lost or forgotten their sunglasses.

It doesn’t take long in the Hawaiian sun to realize Maui is no place you want to be lacking protection for your eyes. The glare of the water and sand is heightened under the harsh sun, and many visitors realized normal sunglasses just wouldn’t do the trick.

Maui Jim created a lens that would offer full UV protection, polarized lenses that would ward off the glare, in addition to revolutionary lenses that would enhance colors naturally perceived by the eye, bringing the brilliant colors of the island to life.

Referencing that color and light are key parts of the human experience, Maui Jim sunglasses focus on showing off the full spectrum. On the brand’s website, they claim…

The harsh glare of the Hawaiian sun is what inspired us to design a lens that not only shields the eye, but also improves the color, clarity, and detail of the world around. Designed with your comfort in mind, our PolarizedPlus2® technology reduces the impact of the sun’s harsh glare while offering relief from a number of long-term health risks.”

(Source)

Their first customers on that pool deck would buy Maui Jim sunglasses, then would immediately start to show off to others how great the lenses were, becoming salesmen for this small setup. Because of this immediate positive response, they realized they had a product others loved (and really needed), as evidenced by the loyal following and natural word-of-mouth marketing.

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Vision loss

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More than 7 million Americans currently live with some form of vision loss. Another 94 million adults are at risk for serious vision loss, according to the CDC. Expanded globally, the number of people considered to be visually impaired is estimated to be over 2.2 billion

Considering that people are living longer, experts expect these numbers to increase in the coming years.

While vision loss and vision issues are expected to some degree, especially with age, it doesn’t mean everyone is willing—or able—to accept a change to how they see the world.

For most people, gradual changes in vision can be addressed with prescription eyeglasses or contact lenses.

On the other hand, vision changes—especially when they happen rapidly and are not able to be corrected with glasses or contacts—are often difficult to accept, and, for many, it takes a significant toll on their emotional and mental health.

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